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Built-in Trust: Increase Sales Exponentially with a New Breed of Strategic Partnerships

Wouldn’t it be nice if you could bypass the competition and get in front of hundreds of qualified prospects who are looking forward to talking with you? No cold-calling or expensive advertising. No sales calls to people who don’t understand what you do or the value of it. No waiting months for people to decide whether to trust you or not. 

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What If You Could Hire Like the Navy Seals Recruit?

That would just be too easy an answer, right? In fact, it's the rigorous recruiting process from application to graduation that allows only the best to become Navy SEALS.

What special processes do they use to "hire" the best of the best, how can they do it so consistently, and what can you learn from it?

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The 91-Day Wonder

Ah, the 91-Day Wonder. They provide just enough performance to get past most 90-day evaluation periods.

If it's happened to you, don't feel bad. This could happen to almost any hiring manager for any position, although sales managers may feel this more than anyone based on the example I'm about to provide. For some reason, they seem to be the most likely targets for this little scheme which you'll understand better as this story develops.

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Screening Out Candidates for Profitability

Hiring new employees can be a risky business, though it doesn't have to be. One of the more common mistakes I see in the hiring process is screening in candidates to the pool of finalists.

What exactly is screening in? It's the hope that you'll end up with a nice selection of final candidates to find that diamond in the rough. Making exceptions, creating shortcuts, or whatever means you use, but the result of the problem is that you intend to compare candidates to one another.

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Giant Killers Wanted in the War for Talent

The scenario: Really, really big dude across the valley wants to fight only one of us. Whoever wins, the whole army wins.

Commander to recruiter, "I want you to find someone to fight this gargantuan warrior and kill him. He's huge! Good luck! Oh, and don't fail."

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